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Stretch Film Uses and Production Process

Stretch film is also referred to as stretch wrap. In a layman’s term, this is a stretchable film that is commonly used to wrap different types of items ranging from consumables to electronics. The film employs the principle of elasticity to keep the wrapped items tightly bound. In most cases, a shrink wrap is normally used around the material being wrapped with the aim of allowing the paper to shrink as heat is increased. Other than packaging smaller items, the film can be used to unitize pallet loads. The main aim of the Max film is to protect and at the same time secure and stabilize the cargo during transport. This way, it’s possible to deal with theft and tampering. In most cases, a stretch film should be puncture resistant to ensure the wrapped products are firmly and securely held.

Pallet Wrapping
Pallet wrapping process consists of two methods. There is the horizontal development and vertical development. When wrapping products, there is a highly stretchable film whose main purpose is to offer secondary protection. In most cases, the tension around this film is adjusted as wrapping takes place. In the market, there are several types of stretch films with the common ones being static dissipative film, Max film, machine stretch film, extended core film as well as hand and bundling film.

Materials used
Despite the fact that there are many materials that can be used to produce stretch wrap, the common one is the linear low-density polyethylene. In most cases, this material is as a result of a process called copolymerization of ethylene. The films can also be produced from other products such as octane, hexane, and butane. Stretch wraps are produced using two methods that include the blown process and the casting process. The blown production process is cost effective and produces quality stretch films compared to those produced by the casting process. Notable characteristics that every stretch wrap should have include puncture resistance, clarity, and static discharge as well as tear resistance and break strength.

Usage of Stretch wraps
The stretch wraps can be used for one of the following functions. First, they can be used to protect the material under consideration from sun exposure and in this case, these wraps are referred to as UV stretch wraps. Second, the stretch wraps can be used to protect materials and products from moisture and dust. Third, the wraps can be used to offer tamper resistance as well as package pilferage resistance. Other common functions include offering stability during transport in that they help in the formation of a unit load. Finally, stretch wraps play an important role in improving the handling and storage of goods in a warehouse. Stretch wrappers can be divided into different categories. There is the manual wrappers, semi-automatic wrappers as well as automatic wrappers. For more information, visit Malpack Ltd.

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Why you Need to Invest in a New Mascot Costume

Mascot customes, commonly used in businesses and sporting events, serve as a brand’s or team’s spokesperson. They also attract a certain demographic and create awareness among potential customers. Even though mascots are not required for all businesses, they are certainly advantageous.

 

Mascot costumes will assist you to:

  • Connect with the young audience
  • Show others what your organization is all about
  • Create instant brand awareness
  • Communicate with people of all ages
  • Remind people of your brand and company

But, investing in a new costume doesn’t come cheap. Depending on the design, some custom mascots can cost thousands of dollars or even more. While weighing the advantages and disadvantages of spending money on the new costume, have a look at these benefits you’ll get when you do so.

 

Get mascots with an updated look

Whether you need costumes for your business, school, or charitable organization, it’s always good to make a change. You may have used your old costume for many years, and you think it’s time to retire them. This doesn’t mean that the existing costume hasn’t seen better days. Maybe it’s still dated. However, it’s always good to refresh your look periodically. A new costume will offer you that chance to update the looks of the mascot.

 

Get improved maintenance features

Since a mascot costume is an investment like any other, you want to benefit as much as possible. A new costume will have improved support features. This can include special hooks for hanging the costume up and a storage container.

 

Get a comfortable costume

Old costumes tend to be uncomfortable to wear at some point. They may be filthy due to sweat while others can be moldy. It would be unhealthy and uncomfortable to wear such a costume. Moreover, the old costume may not have been designed with comfort and breathability in mind.

 

New costumes today are made using breathable and lightweight materials and fabric. They are easy to clean and can wick away moisture. This offers the user a great experience like no other.

 

Deciding whether to budget for a new mascot costume isn’t easy. You will need to contemplate about the pros and cons against any other way you would have used the money so that you can make an informed decision. Even though you may choose to spend that money in other ways, do not ignore the importance of having a new costume. Once you have decided to get it, be sure to explore all the available options so you can get the best costume. If you would like to learn more, visit Hogtown Mascots Inc. for additional resources.

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3 Signs You Should Pursue a Business Degree

If you are a high school student who is getting ready to graduate and who is looking into your plans for the future, or if you are an adult who is thinking about going back to school so that you can meet your goals and make positive changes in your life (such as a second career), you might be wondering what program of study you should look into. You obviously have a lot of choices, but if you are like a lot of students, you might find that going to a business college is your best choice. These are a few signs that pursuing a business degree might be a good idea.

1. You Want to Be a Business Owner

Do you dream of owning a business of your own? If so, you might not even think that you need to worry about colleges or professional designations in order to achieve your goal. However, going to college for a business degree can actually be a very smart decision for anyone who is thinking about starting up a business. Then, you can learn about everything from bookkeeping for your new business to digital marketing and more, which can make it possible for you to plan for and run a much more successful business.

2. You’d Like to Work in a Big Company

Do you have your eyes on a large-scale Canadian business that you would like to work for? If so, you might be wondering what you will need to do in order to achieve this goal. Obviously, this will vary based off of the business that you want to work for and the type of job that you want within the company, but in many cases, large businesses appreciate and value business degrees. You might find that earning a degree in business is a great way to secure the job that you want. For those interested in learning more, please visit Canadian Business College.

3. You’re Not Sure What Career You Want

It can be easy to know that you want to go to college and that you want to secure a good job but to not be sure of what you want to do. This is especially common among younger adults, who might not have had much time to think about their path. If you are unsure of which direction to go in, you might find that pursuing a business degree is a smart choice. Then, you can have a diverse and versatile degree that can help you qualify for a host of different types of jobs.

Do any of these three things apply to you? If so, you may want to consider pursuing a degree in business at a local business college.

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IRS Toughens Rules on Small Business Insurance

Small businesses are one the most ignored financial sectors in the country’s economy. Government agencies such as the Internal Revenue Service (IRS) and the Securities Exchange Commission (SEC) often come up with regulations that target only large corporations. Due to constant tendencies to overlook this vital sector of the economy, there is increasing levels of business malpractices, especially in the small business insurance platform.

New Measures from the IRS

In what could be an unprecedented attempt to control the sector, IRS recently came up with new stringent measures to tame the rogue small business owners. The agency is targeting small business insurance providers who take advantage of its leniency to engage in schemes designed to evade taxes.The agency came up with the new rules amid an ongoing investigation where an in-house insurance provider, which provides micro captive insurance, unknowingly fell into the trap of abusive tax evasion schemes. Such companies are highly prone to malicious programs formed by small business owners to shelter themselves from paying taxes.

Program Details

These programs can accumulate deferred taxes, unlike conventional insurance quotes. Small businesses can protect their products from risks that are costly for traditional insurance companies. In the process, the companies enjoy tax-free limits set by IRS.

What the New Rules Mean for Businesses

IRS announced that it is making the rules more unfriendly based on increased cases of tax evasion resulting from the questionable transactions recorded by micro captive providers. However, there is a brewing legal tussle between IRS and interested parties. Those against the new rules claim that IRS acted without considering the possible outcome of an ongoing tax case known as Avraham v Commissioner, which is at an advanced stage in the court. Most of them feel that the agency acted too soon.

The Current State of Insurance for Small Businesses

Many insurance companies provide small business insurance policies ranging from liability insurance to disaster and health insurance. However, insurance companies treat small business insurance policies like any other cover. They do not consider the scope of service delivery or the business portfolio of the company at stake. As a result, most small businesses opt for unconventional insurance covers such as micro captives. With the increasing difficulty to do business due to fierce completion from well-established companies, small businesses go for cheaper alternatives to help them cut costs, especially in risk mitigation.

How Small Businesses Can Be Insured

Through captive insurance, small businesses can insure themselves at incredibly lower prices. Many businesses prefer this type of insurance because of the planning advantages that come with it. Before a particular business qualifies for the advantages, it must produce a detailed document showing the risks insured.

History of Captive Insurance

Micro captive insurance was started in the 1950s. Today, more than 500 companies have at least one captive policy. Through the policy, many small businesses can now avoid the volatility of the insurance market through self-insurance. According to financial analysts, insurance for small business will never get better without captive insurance in it. Visit TruShield Insurance and learn more from their online resources.

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Enterprise Content Management Strategy- Keys to Success

In recent years enterprise content management (ECM) is gaining greater significance and becoming more complex for a number of reasons. The truth is that the majority of organizations’ ECM involves maintaining important documents in a shared drive or in personal computers that gets pushed around using e-mail.

Managing content is not enough. What is more critical is the ability of accessing the correct record or document version when it is needed. Enterprise content needs to be managed in a way that its usage helps in achieving your organization’s business goals. A primary ECM goal is the elimination of ad hoc internal processes that could expose your company to existing regulatory compliance risks and other associated problems.Analyzing Current Status

An important step towards achieving the desired enterprise content management in the future is an understanding of your current ECM status. Employing a best-practice approach begins by mapping the current end-to-end business processes in use across your entire organization.

Document the flow of information from people, apps and systems, and how that is creating content within your enterprise. This is what will provide you with useful insights into the current organization’s information ecosystem.

Define the Scope

ECM program scope defination is critical to user adoption and successful implementation. Considerations must be given to organizational and geographic requirements, timeframes, legacy content, information types and classes, and the customer communication management platform. The enterprise content management capability must include resilience in managing the growth of documents and also facilitate adaptability of emerging technology trends.

New Strategy Implementation

For ECM, change management goes a bit further than controlling software and managing hardware, and how they are affecting your network. It’s more about people, training, culture, and communications. It must also have a customer communication management platform that addresses the possible effects of the new changes and also anticipate user resistance.

The overall strategy must address areas of change that include processes, technology, procedures for technology version-control, retention periods, as well other areas that relate to the future desired state of ECM. Considerations must cover how the ECM strategy is going to impact employee interactions and activities plus how the benefits of the new procedures, systems and practices will be conveyed. Most importantly, it must address the drivers or reasons to implement this change.

An all-inclusive record management capability has to be part of the organisation processes and systems. ECM software tools may be employed for identifying duplicate or near-duplicate content. A vibrant enterprise information security classification scheme has to be developed.

Conclusion

Accomplishing all the above demands a cross-functional organizational team effort; executives must give the corporate vision, heads of departments sharing their operating goals while the user community continually documents challenges encountered daily. Ultimately, a well-designed ECM strategy will help you achieve goals such as eliminating bottlenecks, streamlining access, and minimizing organization’s overhead.

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Copywriting Tips for Generating Leads Through Email

Lead generation software is very helpful for increasing and managing your leads. However, you’ll still need the art of copywriting to send out compelling emails to your subscribers that direct them back to your website or landing page for a product you’re selling. If you want to improve your B2B marketing and email lead generation, implement the following copywriting tips for generating leads through email:

Write Killer Subject Lines

The most important aspect of your email is the subject line because it determines whether or not someone clicks on your email. If they don’t find the subject line irresistible to click, then they’ll likely delete it without ever seeing what you have to say. You can improve your subject lines by personalizing them, speaking to problems your target audience is facing, and occasionally adding fun emoticons for personality. When you add emoticons, make sure they will show up correctly on all devices.

Include Images in the Email

People are visual by nature and will feel more motivated to read your email when images are included. Some people will back away if you send a text-only email that doesn’t have any visuals. Images in your email copy can also help your audience quickly understand your message.

Keep It Short and Sweet

Most target audiences prefer shorter emails because they have busy lives and don’t want to spend too much time in their inboxes. Cut any unnecessary words from your copy. Not only will this shorten your emails, but it will boost your clarity.

Convey What Value They’ll Receive from Your Email

The subject line of your emails should convey what value they’ll receive from your emails. Will they save money on their PPC marketing? Will they eliminate stress during tax season? Or will they receive a discount on one of your products? Value must always be communicated in the subject line to encourage clicks.

Use Second Person

Some businesses write their emails in first person, but it’s better to use second person in email marketing. As you’ve probably heard before while learning about marketing, people don’t care about you. They care about themselves. By using second person, you place the focus on them.

Write Effective Calls to Action

Every email you send in your email marketing should have an effective call to action. Just as you should spend time writing a great subject line, you should put thought into your calls to action. A good call to action contains action words, communicates what you want the reader to do, and is relevant.

Lead Generation Software

A combination of using a good lead generation software with excellent visitor tracking features and writing better emails for your email marketing will help you boost leads through email. Implement the above copywriting tips to improve your email lead generation. Visit Clickback Inc. and learn more information from the available resources.

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How to Take Your REALTOR Marketing to the Next Level

As a real estate agent, your efforts may be regularly focused on trying to find new leads to follow up on. After all, without leads, you simply cannot generate sales and close deals. Real estate agent marketing commonly includes direct mail marketing and generating leads from yard signs in front of listed properties.

 

However, you may be looking for REALTOR marketing that goes a step above and beyond these common methods used to generate lead. With your effort focused in the right direction, you can get more leads without breaking the bank with a huge marketing budget.

 

home-blue-circle Update Your Website
Your website is one of your most significant tools available when it comes to REALTOR marketing, but you may not be using in the most effective way possible. Some real estate agents believe that simply having an online presence is enough to generate great business, but this unfortunately is not always the case. First, you need to update your website so that traffic is driven to it. This may be by incorporating a blog or RSS feed into the website, and both of these will keep fresh, relevant content on the website. This promotes great rankings with the search engines. In addition, you can also incorporate videos into your website, and this is great because YouTube is owned by Google.

 

home-blue-circle Other Creative Website Marketing Ideas
You may have heard that SEO, or search engine optimization, can drive traffic to your website organically, and this is true. You simply select a few optimal key words, and you place them strategically in your text as well as in off-site articles that link back to your website. Search engine algorithms change regularly, so take time to research current SEO tips before you get started. In addition to this, consider adding some lead generator or capture tools onto your website. For example, you could have a mortgage calculator that requires the user to enter their contact information before seeing the results of their calculator query, and you can program the calculator tool to email the contact information to you in real time.

 

Direct mail marketing is effective, but it unfortunately is not enough to generate the results that most real estate agents desire. Your broker may already have a website for the company or team, but it can be beneficial to have a personal website for you as an individual agent as well. Simply having the website is not enough, and you can easily incorporate these tips into your website to generate incredible results from it. You can learn additional information at Morris Real Estate Marketing Group.

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Five Reasons Why Your Business Needs Business Cheques

When you have just started your own business, it may feel natural to simply write a cheque from your personal chequing account. However, this can be a major mistake that can make it very difficult to separate your personal finances from your business finances. In order to get in the habit of keeping your business and personal life separate, and to reap several other benefits, you will need business cheques.

 

1. Less Tax Hassles

Business cheques make it much easier to avoid tax headaches. Since all of your business-related payments will have been made under your business name, it will be much easier to claim these as business expense deductions for tax purposes. It will be much easier to substantiate the deductions you make in the event of an audit. Business cheques become a requirement when you have become incorporated.

 

2. Manage Your Personal Finances Better

All of your business income is sent to your business checking account. Then, you can designate a set amount that is transferred from your business checking account to your personal checking account. By keeping this set amount consistent, you will know how much you must budget for and will be less tempted to spend too much of your profits on better months. You will have a cushion to support you during less profitable months.

 

3. Take Advantage Of Limited Liability Laws

When you keep your finances separate, and your business is forced to file for bankruptcy, your creditors will be able to go after the finances in your business chequing account. However, the creditors will not be able to target your personal finances. One exception is if you are constantly mixing your personal and business expenses. If you are often using business expenses for personal matters and personal finances for business expenses, the courts will not necessarily see you and your business as a separate entity and you may be sued.

 

4. Delegate Tasks To Employees

Business cheques can have multiple signers. If you need to delegate purchasing and other financial responsibilities to an employee, having business cheques will make it much easier to do so. Employees can simply write checks for business matters. External accounting services can be given authorization to examine your business’s account statements.

 

5. More Professional

Ultimately, having business cheques makes your business appear more professional and established. This will increase the odds that customers are willing to do business with you. When a cheque has your own name on it, rather than the name of your business, some customers will wonder how serious your business is. More information can be found at D+H Cheques.

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Protecting Your Brand Name Online

Where will you be at midnight tonight?

May I suggest that you may want to consider being at your computer at that time?

Why? Because Facebook has something going on at that time that is vital for you personally and your business that’s far more important than sleeping ever will be!

As a PR person and marketer, you know the power of branding and controlling your brand name.

Tonight at midnight, Facebook is staging one of the greatest branding grabs ever – giving the opportunity to own your own name on Facebook.

But, you say, I already have my name on Facebook. But, what’s key here is not your name, it’s your URL.

Every time you want to send someone to your Facebook profile or page (remember profiles are your personal section on Facebook, pages are your business side, and you can have unlimited numbers of pages) you currently have to send them to a URL that looks something like this:

www.facebook.com/people/Your-Name/52446540 (That’s an inactive URL, BTW, so don’t click it.)

Wouldn’t you rather be able to send them to www.facebook.com/yourname ?

That’s what’s Facebook is making possible tonight – the ability to own your own name, or more importantly, your company or brand name on Facebook.(Can you imagine someone else owning your brand name on that vital site?)

And the fact that Facebook’s making this a first come first served situation, this is why it’s also vital that you’re awake and at your computer tonight, who needs sleep anyway?

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What Is Meant By The Terms Boilerplate Language And Safe Harbor Statement In A Media Release?

Big question mark made from smaller question marks (retro colors)

Boilerplate language:

Boilerplate language is a media release refers to what is traditionally the final paragraph of the release, which provides generic information about the company. It usually tells whether the company is publicly or privately traded, its stock ticker, where it’s based, the brands it owns, what it does, etc. Basically, it’s a piece of copy that is designed to communicate the basics about the company that gets routinely pasted on the end of each media release.

Consequently, it’s usually the first thing that gets cut if the release gets run, but that’s a totally different discussion.

Here’s a sample of boilerplate language from a recent AT&T release:
About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world’s most advanced IP-based business communications services, the nation’s fastest 3G network and the best wireless coverage worldwide, and the nation’s leading high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of their three-screen integration strategy, AT&T operating companies are expanding their TV entertainment offerings. In 2008, AT&T again ranked No. 1 in the telecommunications industry on FORTUNE® magazine’s lists of the World’s Most Admired Companies and America’s Most Admired Companies. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com.

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