Public Relations: How to Get Booked on Radio Talk Shows, Give a Great Interview and Get Invited Back
No other medium lets you promote your product, service, cause or issue in front of thousands of people while sitting at home in your jammies.
Producers at the more than several hundred talk stations in the U.S. and Canada alone are constantly on the lookout for compelling guests who are witty, entertaining, controversial and willing to give lots of free advice. They want those kinds of guests for one reason and one reason only: to attract listeners and boost ratings. If you can fill the bill, you can also use talk radio not only to communicate with the masses but to sell your books and other products.
That could prove lucrative because news/talk listeners are well-educated and in higher income brackets compared with all other consumers. News/talk listeners, for example, are 67 percent more likely to have a degree from graduate school, and 65 percent more likely to have a household income of more than $100,000. 
Here’s how to get on the talk show circuit, give a great interview and have producers inviting you back again and again.
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