How To Create Information Products For Profit, Credibility and Promotion
Joan Stewart interviews information entrepreneur Fred Gleeck
 You will learn:
- Who should create information products
- How to decide what to create
- How to “fill in the gaps” with your products
- The 4 types of products—and the pros and cons of each
- Why you should create products in all 4 of those areas
- Why your products should overlap but never duplicate each other
- The one product you should create if you’re starting from scratch
- How to write, sell and print your own book in 90 days or less
- The big advantage to self-publishing (Hint: $$$$$$$$$$$)
- The importance of upselling—and how it can make you rich
- Fred’s Number One tip for upselling (Customers love it!)
- How to make $200 from a $100 order
- The wrong way to produce a video
- Why you don’t need glitzy, glamorous, high-tech products
- A product that gives you a great shopping cart and credit card processing
- The two things you MUST have if you want to sell products
- How to know if there’s a big market for you product
- A great place to find inexpensive web designers
- How to get customers into your funnel
- Why you should create products at many different price points
- What to do when someone buys an inexpensive product
- How to bundle products for bigger sales
- What you must guarantee your customers to get them to buy
- How to use the Internet to market your products
$39.95 plus shipping & handling
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