Public Relations: Profitable Publicity Tips to Jump-Start Your Consulting Business

Want More Info? Click here to order the full special report for just $10.00. In this report, you will learn: Why special reports are the easiest, most profitable product you can create Who can write them and what to do if you can't write Where to start and how to choose a format Writing tips Technical considerations How to price them and market them How to create a flier that advertises your special reports Click Here To Order This Report People who ordered this report also ordered: Special Report #5 - How to Identify Story Ideas Within Your Company or Organization   Special Report #12 - 52 Tips for Kick-Butt News Releases (and Bonehead Mistakes to Avoid) Special Report #24 - How to Create Media Publicity at Trade Shows and Conferences   Special Report #27 - How to Get Booked on Radio Talk Shows, Give a Great Interview and Get Invited Back

If you’re front and center at most of the important networking breakfasts in your community, but you think writing a White Paper to establish your expertise as a consultant is too much trouble, keep reading.

If you’re the ultimate schmoozer and really know how to work a room, but you’re clueless about how to work the media in your trade industry, pay attention.

Perhaps your consulting business is slowly chugging along, just waiting for the next piece of referral business, but you aren’t doing anything proactive to let people know how you can help them solve their problems.

If this sounds like you, it’s time to start employing a variety of marketing and publicity tactics designed to establish your expertise, enhance your credibility and bring you more clients. I’ve used many of these tips in my more than five years of media relations consulting and borrowed the rest from other consultants.

Strategic Alliances

Make an informal agreement with other non-competing consultants in your community or your industry to refer the media to each other when appropriate. Reporters often want multiple-source stories and will appreciate the referral. It will help position you as a source, and will mean more publicity for all of you.

Form Consortiums

Team with other non-competing consultants to form a consortium. Even though you all own your own businesses, you can market yourselves as a consulting group, thus offering a greater array of services than if you marketed on your own. Check out http://www.summitassociates.com for an example of a consulting consortium I belong to. Notice the free tips we offer from each consultant in the group.

Want to know more?

Download Special Report #23 “Profitable Publicity Tips to Jump-Start Your Consulting Business” for only $10.00.

In this report, you will learn:

- How to be a source the media LOVES
- How to leverage free publicity into paying clients
- Tips for finding clients in the audience if you do public speaking
- How writing articles is one of the best ways to demonstrate how you can help clients

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