Are you actively using http://www.twitter.com to build your business?
If you’re not, you’re probably making a huge mistake.
Twitter, in case you’re not aware, is a service where people post up to 140 character updates on topics of interest to them. Those updates go out to the people who have chosen to “follow” them.
In essence, Twitter is a place where you build an audience of people who have similar interests to yours, then communicate quickly and efficiently with them.
It’s taking the world by storm, growing at phenomenal rates, and more importantly, becoming a key communications element in the lives of many.
I have to admit, when I first looked at Twitter, I didn’t get it. I saw a bunch of people there cheerfully announcing that they were going to eat lunch, that they were having a great day, and that they had just broken up with their boyfriends. There was no way I was going to join any service that helped me to more efficiently waste time, even if it didn’t cost me anything.
But my attitude, and the world of Twitter has now totally changed.